Skin flooding is a skincare trend that has gained significant popularity in recent years. It involves saturating the skin with a high concentration of hydrating products, such as serums, essences, and moisturizers, to achieve a plump, dewy, and well-hydrated complexion. This trend emerged as a response to the increasing demand for effective skincare routines and the desire for a healthy, radiant glow.

The concept behind skin flooding revolves around the idea that skin needs optimal hydration to function at its best. By flooding the skin with hydrating products, the aim is to provide intense moisture and nourishment to improve the skin’s texture, elasticity, and overall appearance. It emphasizes the importance of maintaining a well-hydrated skin barrier, which serves as a protective shield against external aggressors and helps prevent moisture loss.


One of the key techniques used in skin flooding is layering multiple hydrating products in a specific order to maximize their benefits.

The layering process typically starts with a lightweight hydrating mist, followed by a more concentrated serum, and finally sealed with a rich moisturizer or facial oil.

This layering technique allows each product to penetrate deeply into the skin, delivering a surge of hydration and creating a moisture reservoir within the skin layers.

Skin flooding can benefit individuals with various skin types and concerns. For those with dry or dehydrated skin, it can provide immediate relief by replenishing lost moisture and restoring a plump and supple complexion. Even individuals with oily or combination skin can benefit from this trend, as proper hydration can help regulate sebum production and balance the skin’s natural oil levels.

Furthermore, skin flooding can enhance the efficacy of other skincare products. Well-hydrated skin allows these potent ingredients to work more effectively while minimizing the risk of irritation or dryness. By maintaining optimal hydration levels, skin flooding helps create a healthy environment for the skin, supporting its natural rejuvenation and repair processes.

Steps for Skin Flooding Using TrūAura Products

• Cleanse skin (using cleanser & tonic) then spritz skin generously with Balancing Facial Mist
• Follow with Skin Brightening Serum (if using)
• Spritz skin liberally with Balancing Mist
• Follow with Advanced Repair AM/PM Treatment (if using)
• Spritz skin liberally with Balancing Facial Mist
• Follow with AM/PM Moisturizers to lock in hydration

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